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Infuse Your Style With the Energy You Need

Meet the woman behind KimonoGirl.

If you’ve been keeping up with the latest trends, you may have noticed that energy fashion is having a moment. But what exactly is energy fashion? it’s is all about dressing in a way that supports your personal well-being. This trend is based on the belief that the clothes we wear impact our mood and vitality through energy. 

When choosing energy fashion, comfort and functionality are key. The goal is to select clothing that makes you feel relaxed, confident, and free to move. Natural fabrics like silk, cotton, and linen are often favoured for their breathability and gentle feel. Bright colours and fun prints are also popular choices, as they can help energise and uplift the wearer.

One brand leading this new trend is KimonoGirl. Margeri Ottis, founder and CEO, is the woman behind the fashion brand. Margeri was born and raised in Estonia, and at the age of 10, she became interested in Buddhism after reading a book called Meditation for Children. As she grew older, she began to expand her knowledge of both spirituality and art. Adopting this open-minded approach to life allowed her to tap into her inner source of power.

Margeri’s journey began with a yearning for something more. After living with monks in a temple in Nepal and attending ayahuasca ceremonies, she felt called to explore her spiritual side. However, when she found herself at the top of the corporate ladder in London, she realised that the corporate world was not where her true passion lay. 

woman wearing red kimono

For over a decade, she worked in sales and business development for some of the world’s biggest banks. In recent years, however, she became increasingly frustrated by the inequalities of the corporate world. Finally, heeding her inner calling, she left the corporate world behind and embarked on a journey of self-discovery where she found her true purpose. 

When Margeri first came across a kimono, she was instantly captivated by its beauty, but it wasn’t until she began wearing them herself that she realised their true power. For Margeri, kimonos represent a unique form of feminine expression. They are a way for women to feel both powerful and beautiful. 

In a world where women are often expected to conform to masculine standards, kimonos provide a refreshing alternative. That’s why she founded The KimonoGirl, an energy fashion brand dedicated to empowering women through wearing energy-infused kimonos. She launched the company in February 2022, developing it since July 2021. 

We sat down with Margeri to find out what drives her passion for energy fashion and why kimonos are a girl’s new best friend and these are what we learned.

What prompted you to create a line of kimonos?

I feel like every day, we as women are faced with so many demands and expectations. We’re told we have to be perfect wives, mothers, daughters, employees… the list goes on. And it’s easy to feel like we’re not doing enough, or that we’re not good enough. 

I wanted to create something that would help women remember their inner goddess — the part of them that is strong, powerful, and beautiful. Our kimonos are made with absolute integrity from exquisite fabrics. Each piece is individually created with incredibly skilled hands and blessed with love and gratitude. When you wear one of our kimonos, I hope you’ll feel like the goddess you are.

How will your kimonos help empower women?

As any woman knows, feeling good about yourself is not always easy. We all have days where we feel less than our best, and it can be tough to shake off that low energy. However, there is one easy way to help elevate your mood and feel great: by wearing energy fashion. 

Energy fashion is designed to help boost your positive vibrational levels, so that you can feel more love, power, gratitude, inspiration, and worth. All you need to do is put on a kimono and let the positive energy flow!

What do you want to bring to the world through your brand?

Since we first launched our business, we’ve strived to continually improve our products and create even more value for our customers. We’ve evolved our energy-charging rituals to create even more powerful and elevated boosts of energy, and we’ve extended the range of mindfulness tools available through our fashion line. 

Energy fashion has truly changed the landscape of the fashion industry, and we want to be known as the pioneers of this new style of fashion. Our most important features are our magical kimonos, which are infused with healing energy and high frequencies to balance and heal the wearer. Our mission is to provide women with the tools they need to live their best lives, and we’re grateful to be able to do that through our unique product line.

What do wearers say about their experience when they put on a KimonoGirl kimono?

They love the experience and the luxury. When you put on one of our kimonos, we want you to feel a shift in your energy field. Our kimonos are made with high quality materials and are charged with high frequency energy. This combination creates a kimono that is not only beautiful, but also elevates the wearer’s body and mood.

When you slip into one of our kimonos, we hope you feel a sense of joy, peace, and love. We believe that when you look good, you feel good — and we want nothing more than for our customers to feel their best. Our kimonos are meant to be enjoyed and cherished, and we hope they bring you as much happiness as they have us.

What values does KimonoGirl hold on to?

When it comes to our brand, the most important aspect for us is our WHY. KimonoGirl exists to provide a platform through beautiful energy-charged kimonos that will make you feel not only beautiful but also empowered and elevated. 

We believe that every woman deserves to feel like a goddess, and our kimonos are designed to help you tap into your inner power. Our mission is to spread confidence and positivity through fashion, and we hope our kimonos can help you discover your unique beauty. 

The right clothing can make you feel more like yourself and give you the boost of confidence you need to take on your day. That is what I want our kimonos to do for our customers. I want them to feel beautiful, strong, and feminine when they put on one of our kimonos.

We put a lot of time and energy into each one of our pieces to make sure they are not only aesthetically pleasing but also have good energy. I believe that what you wear should make you feel good not only about yourself but also about the world around you.

What’s your favourite KimonoGirl kimono?

I have to say that I absolutely love all four of the kimonos in our first collection. Each one has its own unique properties and powers, so it really depends on your mood as to which one you’ll choose for the day. 

Earth Kimono: Earth is all about grounding, foundation, and substance. If you feel disconnected from your life path or like you’re not rooted in your identity, then earth energy may be what you need. 

Air Kimono: Air represents intellect, mental intention, and connection to the universal life force. If you’re seeking clarity or struggling to find your place in the world, air energy can help you to see things from a higher perspective. 

Water Kimono: Water is all about intuition, healing, and inner reflection. Water has long been accorded cleansing power and is regarded as the most powerful as well as the most life-sustaining element. If you’re in need of some emotional healing or regeneration, water energy can help. 

Fire Kimono: Fire symbolises incredible energy and passion. Fire is the source of freedom and creativity. If you’re feeling stuck in a rut or like you’ve lost your spark, fire energy may be just what you need to get back on track. 

No matter which kimono you choose to wear, you’ll feel like I’m embodying something special and powerful.

KIMONOGIRL

Earth Element Kimono

AED 3,125.00

KIMONOGIRL

Air Element Kimono

AED 2,765.00

KIMONOGIRL

Water Element Kimono

AED 2,395.00

KIMONOGIRL

Fire Element Kimono

AED 3,675.00

What has been most challenging about bringing KimonoGirl to the world?

I think the most challenging thing for me about explaining the kimonos to my customers is that we are creating a new concept in the fashion market. The phrase ‘energy fashion’ is something that people are not familiar with, so it is a challenge to communicate and educate people about it. People are comfortable with things they already know, so anything new — whether it is a product or a concept — is always questioned. 

I try to be as friendly and patient as possible when explaining it to people so that they can understand what we are trying to do. Hopefully, once they see our products and how they can help them, they will be more open to the idea of energy fashion.

Kimonos are unique because they are specifically designed to work with your body’s energy. They are also versatile and can be worn for many different occasions. I believe that once people understand these things about our kimonos, they will be more interested in purchasing them.

woman wearing blue kimono

Choosing your energy

We’re constantly surrounded by energy, and whether we realise it or not, that energy affects us in profound ways. That’s why it’s so important to surround ourselves with positive energy as much as possible — and that includes the clothes we wear.

When you wear clothing that have been created through a positive pathway of energy, it gives you the ability to tap into your own feminine divine — the part of you that is strong, beautiful, and capable of anything. It’s this connection to our feminine power that allows us to feel confident and unstoppable in the face of whatever life throws our way. And when we feel good about ourselves, we can show up fully in our lives and relationships and be the best versions of ourselves possible. 

Every woman has the power to unlock and live her feminine divine. With Earth, Air, Water, and Fire Kimonos from Kimonogirl, you can express your unique personality while feeling magical, beautiful, empowered, and inspired. Made with love and positive vibrations, these kimonos will help you live your best life.

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Top 10 Self-Storage Facilities in Dubai

Clutter-free living is real.

The demand for self-storage solutions has steadily increased globally over the past few years. More specifically, in Dubai, the need for self-storage has been fueled by the increasing population of expat residents, the housing crisis, urbanisation, the increasing trend of downsizing homes, and a booming economy.

The rise of e-commerce and online businesses in Dubai has contributed equally to the surging demand in the self-storage industry. More and more emerging entrepreneurs are looking for affordable and secure storage for their inventory. Recently, tourists are also opting for short-term self-storage solutions to protect their luggage and other travel items during their vacation here.  

Studies predict the self-storage market in the UAE will grow at a compound annual growth rate of 7.8% between 2021 and 2026. While this sounds promising to anyone wanting a self-storage unit in Dubai, the options available in the emirate have made it challenging to identify a reliable solution that is worth the cost. To simplify that, we have compiled a hand-picked list of the top 10 self-storage facilities in Dubai.

Extraspace

Complying with an impressive set of international quality standards and procedures, Extraspace claims popularity as one of Dubai’s top 10 self-storage facilities. While they specialize in both personal and commercial self-storage services, they also stand out noticeably for their shipping and moving solutions.

Extraspace self-storage facilities feature fully-insulated walls and ceilings, a zoned sprinkler system approved by Dubai civil defense, 24-hour security with trained security guards approved by Dubai police, on-site 24/7 CCTV monitoring rooms, and monitored individual door alarms by PIN code access.

The hygiene and safety practices in the facility are on par with approved global standards. They follow a rotational cleaning and pest control program by a full-time cleaning team. They also provide supplementary services such as packaging supplies.

The process of renting self-storage at Extraspace is designed with convenience, and affordability in mind, making them a go-to option for self-storage options in Dubai. In addition, the company’s initiative to establish an environmentally-friendly business distinguishes itself from other self-storage companies in the UAE.

04 330 6788, https://extraspaceme.com/.

Boxit

This self-storage company was founded based on a simple solution of using a box to store belongings you don’t regularly use but wouldn’t want to throw away. Although they started operations initially in a local neighborhood community to troubleshoot the founder’s personal conundrum of ‘a lot of stuff and very little space’, the amazing client response and engagement made them expand into other regions in the UAE, including Dubai.

They particularly have a high demand for warehouse storage facilities for furniture and perform on a pay-as-you-go basis. Boxit services feature an option where their trained staff can pack and pick up your items from your doorstep, store them in self-storage units, and bring them back to you when you need them again.

As one of the leading self-storage facilities in Dubai, Boxit is always looking to create unique and customizable solutions for making organized and clutter-free living an easy possibility.

800 BOXIT (26948), https://www.boxitstorage.com/dubai/

STORALL

Now renowned as one of the pioneer self-storage companies in Dubai, STORALL launched to fulfill the growing need of expats, residents, and new settlers seeking economical personal and commercial storage solutions. The company retains its stand in the market by continuously considering every immediate need and the potential future requirement that its clientele would require to make their storage experience happy and satisfied.

STORALL features a large choice of secure storage solutions, such as general storage rooms, climate-controlled storage rooms, large drive-up access, palletized rack space, and loose cargo storage areas. Besides self-storage, they offer packing and removal, warehousing / 3PL, and related services.

04 880 3644, https://www.storall.ae/

ARENA Storage

ARENA Storage has redefined how residents, expats, tourists, and businesses can store their belongings and other valuables away from home and business premises. Using a unique experience strategy, they pay careful attention to details in meeting customer needs and continuously adapt the most in-demand features in all their self-storage solutions.

Some of their signature features include convenient storage for all belongings up to 50 square feet per month, individual lockable units, fully air-conditioned units, climate and pest control, insurance options, civil defense & SIRA-approved security systems, and 24/7 customer support access.

Self-storage units at ARENA Storage are also well-known for high ceilings that offer customers a significant advantage when it comes to maximum storage space utilization. It helps customers store more items efficiently, organize better, retrieve items easily, and, most importantly, get the right value for their money.

The company aims to empower customers to embrace a clutter-free lifestyle with effortless and cost-effective self-storage facilities. They do this by thoughtfully designing solutions that cater to the most unique personal and commercial needs of the UAE’s diverse population.

+971 58 520 7541, https://arenastorage.ae/.

Storage Keys

Storage Keys began operations with the primary need to eliminate the common hassle involved with moving and storage in the UAE. The company’s ability to secure a prominent place in the local self-storage industry is credited to its state-of-the-art infrastructure and highly trained team of storage experts. While Storage Keys offers a comprehensive range of personal and business self-storage services, it is a local favorite and almost a household name for its reliable moving and warehousing solutions.

Climate-controlled and spotless individual storage units, 24/7 access, accessible UAE warehouse via Emirates Bypass road, state-of-the-art IP security and surveillance by fully-vetted professionals, insurance coverage, flexible lease options, easily scalable units, and wide loading/unloading bays to accommodate items of all size are some of the notable offerings in their self-storage services.

+971 56 501 8785, https://storagekeys.com/

EAZY Moving & Storage

Recognized as another fast-growing self-storage company in the UAE, EAZY Moving & Storage serves various market segments, ranging from individual customers to private corporations and government entities. They are, in fact, one of the most preferred providers of government moving and storage services.

The company’s certified team, featuring industry-specialized experts and skilled workers, is a key factor in enabling a seamless customer experience with complete satisfaction. Self-storage solutions at EAZY Moving & Storage are customizable for both personal and commercial storage needs. Besides self-storage, they also offer convenient relocation, moving, and freight management services through dedicated teams.

800 3299, https://eazy.ae/

Lockable Store

Backed by an innovative, active, and hard-working team of professionals, Lockable Store is known for providing a handy storage solution for personal and corporate needs. The extensive personalization that comes at competitive pricing makes them stand out in the local self-storage market. They have a variety of storage space options, from boxed storage rooms to indoor and outdoor units, short or long-term solutions and climate-controlled spaces.

All their storage facilities are monitored with continuous surveillance and provide 24/7 access to the customers. At Lockable Store, customers also benefit from their extra services that facilitate an affordable and convenient pickup option. Through this service, you can get their team to your doorstep, have them pick up everything you want to be placed in storage, transport the items to your unit, and unpack them for you.

055 449 9177, https://www.lockablestore.com/

MORESPACE

As a British-owned and operated self-storage facility, Morespace services are designed to serve the belief that needing more space shouldn’t be stressful. Their self-storage solutions are built on three concepts: modern, convenient, and secure. Their customer service has been instrumental in driving customer loyalty and brand reputation in Dubai.

The business self-storage solutions at Morespace offer specialised units for equipment storage, stock and inventory storage, document storage, and even facilitate space requirements for office moves and renovations. Their personal storage solutions focus on space requirements when moving homes or having temporary renovations – and for students and those traveling abroad. Customers can also benefit from their pack-and-move service for added convenience.

04 321 6850, https://www.morespace.ae/

SpaceHub

With a focus on affordability and convenience, SpaceHub offers purpose-built storage solutions tailored to customer needs. Their services feature practical and handy holder systems with all necessary packing materials, flexible payment and agreement options, and scalable units. Self-storage facilities at SpaceHub maintain an optimum temperature and humidity setting evenly throughout the entire storage area. This helps rule out the formation of condensation and ensures all belongings remain intact and precisely the same as they were brought for storage.

Their domestic storage solutions focus on seasonal storage, space requirements when moving or renovating houses, business travel and vacation, and memorable items storage. For business storage, they offer solutions catering to seasonal storage like exhibition, conference goods, and other space needs that arise when moving, renovating, or during quarantine. They are also well-known for their flexible and personalised warehouse storage solutions, especially among small and medium businesses in Dubai.

800 012 0026, https://spacehubstore.com/uae/

The Home Storage

As another leading self-storage facility in Dubai, The Home Storage is a family-owned company that performs in line with local customs and traditions. All their services are constantly reviewed and improved to meet the highest level of customer satisfaction.

Their success stems from a team of experienced, knowledgeable, and friendly staff who help deliver a smooth self-storage experience to customers. They also offer affordable moving, packing, and truck rental services to support any special requirements that may arise before and after renting a self-storage unit.

04 347 8144, https://www.thehomestoragedubai.com/

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