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Women and men walking on fashion ramp

The World’s First Fashion Council For Sustainability

The Middle East Fashion Council makes history as it strives for a more sustainable fashion future.

Following this month’s announcement that Middle East Fashion Week will make its debut in Spring 2021, there’s more good news for the region’s fashion industry – the Middle East Fashion Council has been revealed as the world’s first fashion council for sustainability. 

Positioning the Middle East as a major player in the global fashion scene, the MEFC has made a commitment to the United Nation’s 17 Sustainable Development Goals, aiming to foster a culture of diversity and inclusion, tackle socially and environmentally pressing issues and implement positive change.

Simon Rubel Lo Gatto, CEO Middle East Fashion Council

Founded by Simon Rubel Lo Gatto, who holds the position of CEO of the not-for-profit entity, the MEFC’S board includes two of the region’s most notable sustainability advocates – Faris Saeed, CEO of Diamond Developers and Founder of The Sustainable City, who now undertakes the role of Director of Sustainability, and Director of Arts Nayla Al Khaja of Nayla Al Khaja Films – widely acknowledged as the first female film Director-Producer in the UAE.

MEFC Director Of Sustainability Faris Saeed

Driving sustainable fashion to the forefront of the industry, and working alongside the four main international fashion councils: the British Fashion Council, Fédération Française de la Couture, Camera Nazionale della Moda Italiana, and Council of Fashion Designers of America – the MEFC will encourage sustainability that conserves resources and minimizes our carbon footprint.

MEFC Director Of Arts Nayla L Khaja

Collaborating with like minded platforms and organizations to drive sustainable fashion to the forefront of the industry, the MEFC’s regional mission is to connect local designers and talent with the mainstream market, empowering them to develop their brands, and maintaining a strong ethos of quality and professionalism.

“Style is a simple way to show the world who you really are,” said Simon, whose endorsement of Middle East Fashion Week will see more than 20 designers take part in the five-day fashion extravaganza, which includes a 3-day forum on sustainability in the fashion industry. “Our platform was born from an inspiration to address climate change and pollution as a direct cause of the industry we love, and the Middle East Fashion Council is committed to sustainable fashion for a healthier planet.”

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Ghaliah Amin

At Home with Saudi Model Ghaliah Amin

Meet a woman on a mission.

In a world where impossible body types (read: skinny) are glorified, regardless of the cost, International No Diet Day is a celebration that deserves more recognition. Marked annually on May 6 to promote body acceptance and body shape diversity, it aims to help both men and women worldwide to appreciate their own bodies – a mission that Ghaliah Amin is all too familiar with.

She is widely hailed as Saudi Arabia’s first plus-size model, but in the process of breaking boundaries and defying stereotypes, prefers simply to be known as ‘a model from Saudi Arabia’. The Dubai-based model and TV host is also an outspoken body positivity activist – and full of surprises. For starters, she has a master’s degree in Art History and Museum Studies, a fact reflected in every inch of her eclectic apartment, where we spent an afternoon discussing filters, photo retouching, family pressure to lose weight, and the often-unseen resilience of Saudi women.

She also founded the Ana Ghaliah (I am precious) social media initiative to promote body positivity after first-hand witnessing the lack of diversity and inclusion in the fashion world. “Beauty is all about becoming the best version of you,” she says, setting out to remind all women that they’re precious, regardless of their shape or size. And because the correlation between a positive body image and improved mental health is undeniable, we’d be remiss not to celebrate this model – and role model – for her self-love message on International No Diet Day, today.

Watch The Video: Ghaliah Amin Gets Candid

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