Pre-Loved Fashion App Bazaara Launched This Weekend

Get your slow fashion fix, fast, at your fingertips, with the UAE’S latest sustainable style app



As fashion-lovers become all the more focused on sustainability, pre-loved style app Bazaara launched this weekend – and looks set to become the sustainable UAE shopper’s fashion go-to.

An online marketplace for pre-loved clothes, accessories and home goods, Bazaara allows its users to turn their closet and household clutter into cash, or shop from an ever-changing mix of fashion and lifestyle pieces. 

Co-founded by Dubai resident Alyssa Mariano, the app makes the process of buying and selling super-simple – users just upload a photo of their item to the app along with a description and their desired price, and list it. Once the item has been bought, Bazaara sends a courier service to collect and deliver the item, and the payment is pinged to the seller. Shipping fees are included in the listing price, so buyers and sellers don’t have to meet – allowing the entire transaction to be done from the comfort and safety of home.

Alyssa Mariano, Co-founder Of Bazaara

“Fast fashion is responsible for 10% of all greenhouse gas emissions,” explained the app’s co-founder, Alyssa, who hopes to do her part in reducing the impact fashion has on the environment by shifting consumer focus from new to preloved.

“Bazaara was created with the hope of minimising the damage fast fashion has upon the planet by providing a seamless experience to trade preloved and vintage treasures. I wanted to bring the excitement of finding a steal at the mall or a thrift shop to the online shopper in a safe and social community to discover, create, and inspire new trends.”

Available for iOS on the App Store now, Bazaara will be available on Google Play Store in the coming weeks. Check it out now on Instagram @bazaara.ae

Lucy Wildman

Lucy Wildman

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