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MatchesFashion.com Launch Wardrobe Foundations

The ‘everyone should own them’ edit of everyday wardrobe essentials from the luxury fashion etailer arrives

Every fashion expert will tell you that the key to creating a successful wardrobe is to ensure that you have great foundation pieces in place – and MatchesFashion’s Global Fashion Officer, Natalie Kingham, couldn’t agree more.

Launched this week, the global luxury shopping destination’s new Wardrobe Foundations Edit comprises a dedicated curation of essentials for your everyday uniform focusing on form, function and silhouette.

Spread across 12 categories in both womenswear and menswear, the edit will include over 250 pieces from more than 60 established and emerging designers, will be consistently available to cater for recurrent global demand and boasts a broad price range to appeal to a variety of customer budgets.

‘I wanted to ensure that we had a place on site where you could find the best curation of all those items that every customer should own: the perfect white shirt, the perfect black sweater and so on,’ explained Natalie of the new edit. ‘Wardrobe Foundations is a shortcut for our customers to access all of this, and we have also ensured that we have a broad range of price points: white T-shirts from Raey to The Row, sweaters from Another Tomorrow to Extreme Cashmere. We will also make sure that these beautiful and practical pieces are always available on site.’ 

The 12-category edit includes 8 categories across both men and women’s collections: The jeans, the T-shirt, the shirt, the trench, the knit, the sweatshirt, the suit and the blazer, with the slip dress, the briefs, the legging and the shirt dress completing the womenswear offering, and the sneakers, the jacket, the trouser and the bag topping off the menswear line.

Find The Wardrobe Foundations Edit online at matchesfashion.com

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Sports bra – Gym Bunny fitness apparel

Chic Fitness Support

For the modern gym bunny, fitness isn’t just about breaking a sweat—it’s a stylish affair. Enter the world of performance and fashion with four exceptional sports bras that redefine comfort and support. From the eco-conscious Nafs Eco to the seamlessly chic Yara, the sculpting prowess of Vsculpt, and the luxurious Ecosoft, we explore the unique features that make each of these sports bras a standout choice and their beautiful colours for the fashion-forward fitness enthusiast.

Whether you want to pick these up for yourself, or the gym bunny in your life i.e. that friend who loves the gym, your mom who is into fitness or your younger sister who has just discovered the benefits of that treadmill —these sports bras aren’t just about support; they’re a fashion statement. We know that gyms in Dubai are the new runway and we want you to have every option that includes eco-conscious choices to seamless designs, sculpting technology, and luxurious comfort. Each sports bra caters to the diverse needs and preferences of the modern fitness enthusiast.

So, elevate your workout wardrobe with these stylish essentials that seamlessly blend fashion and function, providing the perfect support for every gym session.

The Gaggler team is passionate about finding and sharing great products with our readers. We take pride in researching and testing products to find the best of the best, and we only recommend things that we love and think you will, too.

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