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How to Shop the Sales Like a Pro

Here’s how to make the most of the post-festive season sales.

Think of the sales as a high-stakes international spying operation – and you’re James Bond. You need to approach it with calm, precision and a clear plan, otherwise you’ll end up with ill-fitting yellow shirts you’ll never wear, and another pair of black skinnies to add to your already dozens-strong collection. Whether you’re shopping in store or online, you need to keep your wits about you to ensure you get the best deals on things you’ll actually wear. Want to know how the pros shop the sales? We have all the insider tips and tricks…

1. Know What You Want

Don’t go in blind – go through your entire wardrobe and make a wish list of any gaps you need to fill. Maybe you’re trusty LBD is looking a bit well-worn, or you want to inject a bit of colour with a few new shirts. Don’t forget your underwear, socks and pyjamas drawers either. This way, you’ll know what to look out for and won’t feel so overwhelmed, which only leads to impulse shopping.

2. If It Doesn’t Fit, Don’t Buy It

Make this your mantra. It doesn’t matter how much you love something, or how deep the discount is – if it doesn’t fit you, don’t buy it, because you’ll never wear it. Leave it for someone who it will fit, who will give it a good home. 

3. Ask Yourself, Would I Have Paid Full Price For This?

If you’re in two minds about something, ask yourself if you would’ve bought it full price. If the answer is no, put it back – you don’t really love it and you certainly don’t need it.

4. Stock Up On Quality Basics

The sales are when you get to fill your wardrobe with quality basics at a fraction of the price – especially for those items we tend to skimp on. Brows shops you might not normally go into because they’re too pricey and look out for cosy socks, beautiful sleepwear and wardrobe basics like white and black shirts.

5. Spoil Yourself With A Few Luxury Items At A Cheaper Price

Love a scented candle? Grab a few fancy ones on sale. The same for bath products, perfume and luxurious body cream – if not for yourself, you can stock up your gift cupboard to spoil your friends with something indulgent on their birthdays.

6. Look For Investment Pieces

A camel coat, a leather handbag, quality boots and shoes – if you can score an investment piece on sale, do it.

7. Look For Investment Pieces

Make a list of people you need to buy birthday presents for throughout the year, and keep an eye open for things they’d like. This will also prevent the dreaded last-minute shopping dash!

8. Wear An Outfit You Can Easily Get Out Of In Changing Rooms

Now is not the time to show off your layering skills – wear slip-on shoes, a loose-fitting dress that can easily be pulled over your head, and a crossbody bag to keep your hands free for rummaging.

9. Check The Returns Policy

If you can return something you’re not 100% certain about, rather get it and take it home to see how it fits into your wardrobe, safe in the knowledge that you can take it back. If you can’t do any refunds, be very sure you like something and it fits before buying it.

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Spring-Summer 2023 Fashion Trends

Go bold this season.

Ahh Summer, what an amazing time of year, unless you live in Dubai and sweating from places you didn’t know existed! Whether you are travelling out of the heat or sticking it out in the UAE, I have rounded up some summer favourites for this season to keep you cool, calm and stylish.

Oversize It

It’s no secret that I love oversized everything. So the high heat of summer is no exception. In fact, oversized clothing is a big trend for summer this year. Long hemlines are showing up again in the form of full-length skirts and maxi dresses. I found these little gems at Emilia Ohrtmann. The fabrics are so beautiful and soft, I especially loved the Amaia Dress, the colour is absolutely stunning in this soft dove tone and I contrasted it with a brown leather belt. Her oversized Lily dress is an easy go-to for hot summer days and since sparkling bags are set to be another huge hit this summer, I’ve teamed it with this sequin clutch from Desert Totes.

Deborah wears Emilia Ohrtmann

Deborah wears Emilia Ohrtmann

Deborah wears Emilia Ohrtmann & Desert Totes

Flower Power

Next up, Flower Power! It’s time to pull out those big, bold florals! The runways for Spring-Summer 2023 are beaming with floral designs, from all-over ditzy prints to bold 3D floral shapes, this season has them all. Needless to say, I don’t think we’ll see too many people rocking Loewe’s runway tribute to the Anthurium Flower any time soon. Nevertheless, the concept was a stunning and dramatic opening for the summer season, topped off with deflated balloon shoes and contrasting bold hues.

Loewe Spring/Summer 2023. Photography by Cris Fragkou

Loewe Spring/Summer 2023. Photography by Cris Fragkou

Loewe Spring/Summer 2023. Photography by Cris Fragkou

For a more wearable version of this trend, head over to Carolina Herrera for some inspiration of a head-to-toe ditsy print with a 3D element – this could be paired down and worn with a crisp white leather skirt for an evening look. Magda Butrym, also known as, The Queen of Florals gives an alternative to this trend with a more subtle tone-on-tone version of the 3D floral, with this chic oversized mackintosh. Lastly, Simone Rocha, shows us how to play with feminine floral shades on bolder shapes with masculine detailing for a fashion-forward summer look.

Carolina Herrera Spring-Summer 2023

Magda Butrym Spring Summer 2023

Simone Rocha Spring-Summer 2023

Cobalt Bold

Another trend I cannot wait for is cobalt blue for the summer season. This shade is one of my all-time favourites when it comes to going bold. In the past, I’ve tried to get hold of this colour but it’s so hard to find the right colour and shape in the same garment, so to know Spring-Summer 2023 is the season of cobalt, brings me much joy! I’m going to be looking for oversized tops, pop colour bags and evening wear in cobalt.

To head down the simplest route for cobalt, select a slim-line lightweight top and pair it with tailored trousers and you’re good to go. The colour is a good standalone statement piece so you won’t need too many accessories or details to make it look sleek and on-trend. I like this version from Cos. If you’re feeling bold, they also have a satin shirt which will definitely make a statement at the office, simply paired with black trousers will do nicely to tone the look down a little. If you want to go all out, the easiest way is with a full suit, oversized blazer and wide-leg pants to match. Maybe save it for that important presentation or for the review with the boss, nothing says confidence more than a full cobalt blue pantsuit!

Long-sleeved Top at Cos

Satin Shirt at Cos

Alexander McQueen Cobalt Suit

Whatever you take away from the Spring-Summer 2023, make it bold!

This article is for informational purposes only. It is not, nor is it intended to be, a substitute for professional advice, diagnosis, or treatment. To the extent that this article features the advice of physicians, medical practitioners, or industry experts, the views expressed are the views of the cited expert and do not necessarily represent the views of Gaggler.

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